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Customer Complaint Form Template

A free customer complaint form for shops and service businesses. Customers explain what went wrong, add photos, and say what would put it right.

Use template

Customize the pages and design to fit your needs.

We want to put this right.

Tell us what went wrong in about 2 minutes.

About this template

Give unhappy customers one place to report a problem with an order, product, delivery or service. Collect the order number, what happened, photos and the fix they want, so your team can reply with the full picture.

Common uses

  • Online shops and retailers
  • Restaurants and service businesses
  • Customer service teams

Key features

  • Order number and photos
  • Complaint type for routing
  • The fix the customer wants

What this template asks

  1. What's your name?

    Short Text

  2. What's your email address?

    Email

  3. What's your phone number?

    Phone · Optional

  4. What's your order or receipt number?

    Short Text · Optional

  5. What is your complaint about?

    Single Choice · A product, Delivery or shipping, Billing, Customer service, Something else

  6. When did it happen?

    Date

  7. What went wrong?

    Long Text

  8. Upload photos or screenshots

    File · Optional

  9. What would put it right?

    Single Choice · A refund, A replacement, A repair, An explanation, Something else

  10. How should we contact you?

    Single Choice · Email, Phone call, Text

How to use this template

  1. Copy it

    Select Use template and a copy opens in your workspace as an unpublished draft.

  2. Make it yours

    Edit any question or answer, choose a theme, and add your logo.

  3. Share it

    Publish, then send the link, show a QR code, or embed the form on your site. Responses arrive in Submissions.

Frequently asked questions

What should a customer complaint form include?

The customer's contact details, order or receipt number, what the complaint is about, what happened, photos and what they'd like you to do about it.

How do I route complaints to the right person?

Use the complaint type answer. Send billing complaints to one person and delivery complaints to another with Google Sheets or a webhook.

Where should I share the complaint form?

Link it from your contact page, order emails and receipts, or print its QR code at the counter.

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