Wholesale Application Form Template
A free wholesale application form for brands and makers. Retailers apply for a wholesale account, and lead mode shows which stockists to approve first.
Customize the pages and design to fit your needs.
About this template
Screen every store that wants to stock your products. Collect the business, store type, resale certificate, opening order size and reorder plans, and lead mode marks qualified retailers as hot leads.
Common uses
- Brands and makers selling wholesale
- Boutiques and gift shops applying
- Trade show follow up
Key features
- Resale certificate upload
- Opening order and reorder plans
- Hot lead tagging
What this template asks
What's your business name?
Short Text
What's your name?
Short Text
What's your work email?
Email
What's your phone number?
Phone
What's your store website or social page?
URL · Optional
What kind of store do you run?
Single Choice · Physical store, Online store, Both, Markets and pop ups, Something else
Do you have a resale certificate or sales tax permit?
Yes / No
Roughly how big would your opening order be?
Single Choice · Under $500, $500 to $1,000, $1,000 to $5,000, Over $5,000
How often would you reorder?
Single Choice · Monthly, Every few months, Seasonally, Not sure yet
Which products are you interested in?
Long Text · Optional
Upload your resale certificate
File · Optional
How did you hear about us?
Single Choice · Optional · Trade show, Instagram, Wholesale marketplace, Another store, Something else
How to use this template
Copy it
Select Use template and a copy opens in your workspace as an unpublished draft.
Make it yours
Edit any question or answer, choose a theme, and add your logo.
Share it
Publish, then send the link, show a QR code, or embed the form on your site. Responses arrive in Submissions.
Frequently asked questions
What should a wholesale application ask?
The store's name and website, store type, resale certificate or sales tax permit, opening order size, how often they'd reorder and which products they want.
How does lead mode pick retailers?
Stores with a resale certificate and a larger opening order or regular reorders come through as hot leads. Stores without a resale certificate are marked not a fit.
Where should brands share it?
Add it to a wholesale page on your site, print its QR code for trade show booths, and send it to stores that ask about stocking you.